(CASE STUDY) 06 / 08
← ALL WORK
Fieldnote Press
CLIENT
Fieldnote Press
SERVICES
Editorial identity
YEAR
2024
RESULT
3 titles reprinted
Fig. 01 — The spine band across the first twenty-two titles
PHOTO · STUDIO
A publisher you can spot on a shelf.
THE BRIEF
Fieldnote publishes field guides and small essays. On a bookshop shelf, every title looked like it came from a different house.
THE APPROACH
We moved the brand to the spine: one magenta band, one italic, the same position on every book. Covers are free to change; the spine never does.
FIELDNOTE PRESS
EDITORIAL IDENTITY
“Booksellers started facing our spines out. That never happened before.”
Ava Lindqvist — Publisher, Fieldnote Press
3
Titles reprinted in year one
22
Books on one spine system
10 weeks
Kickoff to first print
(THE MARK)
An italic wordmark set vertically, with a rule that marks the spine edge.
(NEXT PROJECT) 07 / 08
Greenroom →
(CASE STUDY) 06 / 08
Fieldnote Press
CLIENT
Fieldnote Press
YEAR
2024
SERVICES
Editorial identity
RESULT
3 titles reprinted
A publisher you can spot on a shelf.
A publisher you can spot on a shelf.
THE BRIEF
Fieldnote publishes field guides and small essays. On a bookshop shelf, every title looked like it came from a different house.
THE APPROACH
We moved the brand to the spine: one magenta band, one italic, the same position on every book. Covers are free to change; the spine never does.
FIELDNOTE PRESS
EDITORIAL IDENTITY
“Booksellers started facing our spines out. That never happened before.”
“Booksellers started facing our spines out. That never happened before.”
Ava Lindqvist — Publisher, Fieldnote Press
3
3
Titles reprinted in year one
22
22
Books on one spine system
10 weeks
10 weeks
Kickoff to first print
(THE MARK)
An italic wordmark set vertically, with a rule that marks the spine edge.
(NEXT PROJECT) 07 / 08
Greenroom →
Greenroom →
(04) Alternates
(05) Utility